Learn To Love Your Body

According to a recent study in Australia, women learn to love their body at 45.  In an attempt to change this, Marie Claire invited 6 of Australia’s biggest advertising agencies to create an advert that would convince women to love their bodies now, not later.

Below are my 2 favourite ads, created by Airborne and Ogilvy One.  I think they capture the theme really well, in a humorous and innocent light that will really connect with the target audience.

MC1 MC2

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