Are You Hot Enough

Lipton Ice Team have created a vending machine that will give you a cold drink if you are hot enough.  They placed it in an American campus as part of their “Never Lose Your Cool” campaign.

The Tea-mometer makes use of touchscreen technology, suitably housed in a life-size Lipton Ice Tea can structure.  If they aren’t warm enough, the machine hints at them to  ‘warm up’ by hula hooping, dancing and running up and down the stairs.

Liptons Tea mometer   A Thermo Activated Vending Machine! Guerrilla Marketing Photo

At one point there’s a great crowd of them by the machine dancing together to try and warm up so they can all qualify for a free Iced-Tea.

 

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